What If Your Samples and Returns Had a Second Life — One That Paid You Back?

15 Oct

Let’s be honest — every fashion brand has that corner of the warehouse.

The rack of returns that weren’t quite good enough for full-price.
The box of samples that never made it into production.
The end-of-season stock that’s too valuable to toss… but too off-season to sell.

So what happens to them?

Most brands quietly write them off. A few push them into heavy discounts. And a brave handful are trying something smarter.

They’re turning them into ongoing revenue — without compromising brand value.

Welcome to the new era of closed-loop resale.

Turning “Unsellable” Into Sustainable Revenue

Project Emerald was built with one goal in mind:
Help brands unlock value from garments already made — while keeping them in circulation.

Here’s how it works:

You list your samples, returns, seconds or last-season pieces
Project Emerald resells them on your behalf — to conscious shoppers who love a good story
You receive a royalty every time that garment is resold in future

Yes — each item lives multiple lives, and you get paid every time.

Why Forward-Thinking Brands Are Trying It

The early adopters on Project Emerald aren’t just testing resale — they’re rewriting what sustainability can look like in fashion.

Here’s what they’ve discovered:

You can resell without diluting your brand positioning
Your garments stay in circulation — not hidden in storage or heading to landfill
You earn royalties passively, even after the first resale

Resale isn’t here to replace your primary revenue.
But it can support your circularity goals — while quietly paying for itself.

Ready to See What Your “Waste” Could Be Worth?

If you're curious about how this could work for your brand — no pressure, no pitch — our Founder Eve is personally chatting with interested brands.