Project Emerald Partners with Charitable Reuse Australia to Advance Sustainable Fashion

We’re thrilled to announce that Project Emerald has officially partnered with Charitable Reuse Australia (CRA) — the national network uniting purpose-driven reuse enterprises across the country. This partnership marks an exciting step forward in our shared commitment to building a more circular, sustainable, and community-focused future.

Who is Charitable Reuse Australia?

Charitable Reuse Australia represents the collective voice of charitable reuse organisations nationwide. Their work goes far beyond donations and op shops — they are leading the way in:

  • Advocacy for policies that support reuse and reduce waste.

  • Education that helps consumers and organisations embrace sustainable practices.

  • Capacity building to strengthen the impact of reuse enterprises.

  • Impact measurement to ensure every initiative contributes to meaningful change.

Through their efforts, CRA empowers social enterprises to thrive while reducing landfill waste and promoting community well-being.

Why This Partnership Matters

At Project Emerald, our mission is to reshape the resale landscape — turning secondhand shopping into a force for good. Partnering with Charitable Reuse Australia aligns perfectly with that vision. Together, we’re championing a model that:

  • Extends the lifespan of quality items, keeping them in circulation longer.

  • Drives funds back into charitable and community programs.

  • Encourages consumers to make more thoughtful, sustainable choices.

This collaboration amplifies the voices of organisations that are not only reimagining the future of fashion but also making a tangible difference in people’s lives.

Looking Ahead

Through this partnership, we aim to contribute to a stronger, more connected reuse ecosystem — one where sustainability and community impact go hand in hand.

We’re proud to stand alongside Charitable Reuse Australia in advocating for a future where fashion, reuse, and purpose intersect.

Together, we can transform how Australia thinks about resale — and create lasting change, one garment at a time.

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